ATS Metal Fabrication Website

Rebrand and SEO-focused platform for industrial services

A high-performance marketing website built for a metal fabrication company, combining a modern React frontend with server-rendered SEO pages to drive visibility across multiple services and locations.

ATS Metal Fabrication needed a rebrand along with a modern website built specifically to improve search visibility. The goal was to create a platform that clearly presents services and industries while ranking effectively across multiple locations.

The existing online presence lacked both a strong visual identity and the structure needed for SEO growth. The site needed to support a large number of service and location pages while remaining fast, clean, and easy to navigate.

We delivered a full rebrand alongside a hybrid web architecture designed for SEO performance. The frontend was built as a fast React application with a clean, modern design. In parallel, we implemented an Express-based system to generate fully crawlable pages for service-location combinations, glossary content, and city hubs. Structured schema markup and a dynamic sitemap were added to strengthen indexing and search performance.

The new platform strengthens the company’s brand while significantly improving its ability to rank for service and location-based searches. The structure is built for long-term SEO growth, making it easy to expand content without compromising performance.